(DOWNLOAD) "Cameron Auto Parts (A) - Revised" by Harold Crookell ~ eBook PDF Kindle ePub Free
eBook details
- Title: Cameron Auto Parts (A) - Revised
- Author : Harold Crookell
- Release Date : January 11, 2006
- Genre: Management & Leadership,Books,Business & Personal Finance,Economics,
- Pages : * pages
- Size : 1017 KB
Description
This case is about a small American auto parts producer trying to diversify his way out of dependence on the major automakers. A promising new product is developed and the company gets a chance to license it to a Scottish manufacturer. The issue of whether to license or go it alone in international markets is central to the case. (A sequel to this case is available titled Cameron Auto Parts (B) - Revised, case 9B06M016.)
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